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Data Protection in the Hospitality Sector: Industry Specificities and Regulatory Challenges

01 Mar 2026

The hospitality sector processes large volumes of sensitive personal data, making compliance with data protection law a critical component of risk management and reputation governance. Operational areas such as guest registration, loyalty programmes, video surveillance, marketing, and IT systems pose heightened compliance risks. Hotels must adopt structured governance, clear responsibilities, and robust technical safeguards to ensure lawful processing and protect trust.

Author:

Sonja Stojčić, Senior Associate